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Ram previews new electric pickup to rival Ford, Rivian


Ram Truck previewed its upcoming electric pickup Thursday at the CES technology show, as the automaker plans its entrance into the emerging segment next year to compete with Detroit rivals as well as Rivian  and, potentially, Tesla
The Stellantis truck brand revealed the Ram 1500 Revolution BEV concept ahead of a production model that’s expected to be unveiled in the coming months. While the truck shares a name with Ram’s current full-size pickup, it’s a new vehicle from the ground up featuring the company’s new electric architecture.